Rihanna has millions of fans for the exhilarating hip hop and pop music she makes but this time, her fans are going gaga for the new skincare products that she has recently launched. Everyone glued their eyes to the news that Rihanna was planning to come up with some exclusive range of products, and finally Fenty Skin is here.
The singer-songwriter-turned-actress launched her own cosmetics brand Fenty Beauty three years ago and it took no time to become a global cosmetic brand and girls’ favorite for many obvious reasons, no doubt Fenty Skin will impress a lot more. Both Fenty Beauty and Fenty Skin take their names from Rihanna’s surname Fenty.
As a celebrity cosmetic brand, Fenty Beauty is very popular among the mass. A slew of people was pondering that Rihanna might open a new doorway for her cosmetics business by this summer. When the pop diva announced that she would open an exclusive skincare range soon earlier this month, it was a moment of triumph for the Fenty lovers.
Fenty Beauty was born with Rihanna’s idea to offer products for people with an absolute match for every skin type, every skin color in 2017. With its release, a new wave was created in the fashion industry. It was among very few high-end cruelty-free cosmetic brands that had more than 40 different shades of foundations and unbelievable “match stix” concealers suited for 20 different colors. She started the brand with a statement saying, “women everywhere should be included” in beauty.
Rihanna took to Instagram on July 14 and shared a tiny clip of her using exclusive Fenty Skin products that weren’t yet available in the market. She demonstrated how to use the products one by one and you could get flawless skin just like that. She talked about the upcoming launch and why people should definitely bag them while rubbing her face with them in from of the mirror in her bathroom.
Shortly after the Instagram clip, she released a promotional video for the new products that feature popular faces like Lil Nas X and ASAP Rocky and project the ad as the products are for unisex usage.
Three newly launched products are Fat Water Pore-Refining Toner Serum for $28 (£21), a Hydra Visor Invisible Moisturiser Broad Spectrum SPF 30 Sunscreen for $35 (£26) and a Total Cleanser Remove-It-All Cleanser for $25 (£19) and they are available on Fenty Skin Website.